Rikke: COO/Managing Director - USA

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iCEO™: 83290

Position: COO/Managing Director

Nationality: USA

Home Country: USA

Experience

CMO, Chief Growth Officer, SVP at multiple D2C/B2B organizations. I am a data-led marketing `growth hacker` executive. I have 25 years of marketing experience and have worked with firms ranging in size from $1B to $200B+ in gross revenues. I have led teams as large as 75 and managed media budgets as large as $470M. I am currently working with startups as a fractional CMO through Burgess Group.

Major Achievements

I’ve built digital practice and Ecommerce for sporting good company from nothing to over $20m, I’ve transformed Hershey from only the advertising to over 25% digital and 6x ROI, I’ve created Journey practice from scratch at Capital Group, $290B+ financial services org, and built a data-led predictive content methodology in collaboration with some of the largest partners like Google, Facebook & Print publishers.

Industry Sector Competencies

• E-Commerce/Internet
• Consumer Goods
• Financial Services
• Media

Professional Objectives

• Function: CEO, CMO, CGO
• Interim Manager: Yes
• Permanent Position: Yes
• Operational: Yes
• Availability: Full time, Coaching on demand
• Prefered Locations: Los Angeles is home but flexible

Additional Professional Interests

• Operational Coaching on demand

Countries Covered

• Denmark
• USA

Operational Competencies

• Technologies to market (Professional)
• Business development (Professional)
• Acquisition and shadow management (Professional)
• New product or service launch (Professional)
• Company rescue or turnaround (Professional)