Muriel: Sales & Marketing Director - Belgium

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iCEO™: 71322
Position: Sales & Marketing Director
Nationality: Belgium
Home Country: Belgium


B2B and B2C marketing strategy background with solid international work experiences in Pharma, Life Science, and Industrial markets. Strong digital mindset and knowhow: developed the digital marketing strategy of a Biotechnology international company, digital transformation, online sales optimization, visitor experiences. Proven skills in brand image and project and product management.

Major Achievements

Defined company’s global marketing and developed an online sales vision, strategy and plan. Implemented new Digital Marketing Strategies. Increased online sales. Complete renewal of the product marketing and branding. Fruitfully implemented Internal Sales Guides for new sales team allowing to quickly develop the business.

Industry Sector Competencies

• E-Commerce/Internet
• Machine Vision, Digital Marketing
• BioTech
• Genetics

Professional Objectives

• Function: Chief Marketing Officer, Chief Digital Office, Chief Digital Transformation Officer, Chief Innovation Officer
• Interim Manager: Yes
• Permanent Position: Yes
• Operational: Yes
• Availability: Full time, Part time, Coaching on demand
• Prefered Locations: Belgium, France

Additional Professional Interests

• Operational Coaching on demand
• Non Executive Director Assignments

Countries Covered

• Belgium
• Singapore

Operational Competencies

• Technologies to market (Professional)
• Business development (Professional)
• New product or service launch (Professional)
• Geographical expansion (Professional)


Home Country:
Full time
Part time
Coaching on demand
Master in economic sciences
English, French
Management experience:
More than 15 years
Company size:
Interim Manager: