Kelly: Sales & Marketing Director - USA

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iCEO™: 67776

Position: Sales & Marketing Director

Nationality: USA

Home Country: USA

Experience

Chief Marketing Officer for division of a Fortune 20 later spun off in an MBO. Exceptional direct marketing background with a particular focus on strategy and media. Significant experience in heavily regulated industries including medical/insurance and financial products.

Major Achievements

Managed a budget of over $60 million, 11 direct reports and 10 agencies. Developed and implemented a 180 degree change in marketing strategy from Medicare to Commercially insured patients, onboarding hundreds of thousands of patients and allowing the company to be sold to a private equity firm.

Industry Sector Competences

• Consumer Goods

Professional Objectives

• Function: Chief Marketing Officer / SVP Marketing
• Interim Manager: Yes
• Permanent Position: Yes
• Operational: Yes
• Availability: Full time
• Prefered Locations: United States

Countries Covered

• USA

Operational Competences

• Business development (Professional)
• New product or service launch (Professional)
• Company rescue or turnaround (Professional)
• Close down or sell off (Expert)
• Pre or post investment audit (Expert)