Jennifer: Sales & Marketing Director - USA
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iCEO™: 68141
Position: Sales & Marketing Director
Nationality: USA
Home Country: USA
Experience
Executive brand marketer with over 15 years of experience at a blue chip CPG company as well as a mid-tier CPG firm. Experienced as a brand builder AND a general manager, known for turning around struggling brands and exceptional consumer insight.
Major Achievements
Directly manage 8 brand marketers on an $800 million portfolio made up of 4 brands. Responsible for over $40 million of A&P. Delivered top and bottom line turnarounds in 2015 by focusing on the core business, consumer insight and emotional messaging.
Industry Sector Competencies
• Consumer GoodsProfessional Objectives
• Function: svp marketing, vp marketing or cmo• Interim Manager: Yes
• Permanent Position: Yes
• Operational: Yes
• Availability: Full time
• Prefered Locations: southeast
Countries Covered
• USAOperational Competencies
• New product or service launch (Professional)• Geographical expansion (Professional)
• Company rescue or turnaround (Expert)